Extend the Reach of your Business Videos
On Point will collaborate with your marketing team to reach your marketing and business objectives using targeted online video promotion. Whether you are looking to generate revenue, increase sales leads, enhance awareness, or promote education -- we can help get you there with cost-effective online video promotion strategies.
Paid video promotion is now the most powerful form of digital advertising available, outperforming static display advertising more than 12 times and traditional advertising more than 35 times. We’ll help you distribute your videos directly to your target audience, honing in on the right geographic, demographic, behavioural, and psychographic segments.
Video and Social Media
Video is hyper-effective as native, unpaid, or paid (sponsored) content in all your targeted social communities. We’ll collaborate with your SMM team to boost the effectiveness of your social strategies, and boost social media engagement, amplification, and conversions.
Video and SEO
Because searchers prefer videos over other types of content, videos are increasingly showing up on Search Engine Results Pages (SERP), and can help boost the organic rankings of your conventional pages and posts. Videos have special structured data and meta-tag requirements to help Search Engines fully understand, index, and promote your video content. And the careful targeting of search “keywords” is critical to ensuring that your video content can be easily found by your audience.