Explainer Videos for Business

We’ll take your vision, guide you through the process, and deliver a video that will be a hit with your entire team AND your target market.  End-to-end video production, from shooting thru editing.

Explainer video: Ingredients for Success

  • Explainer videos generally cover complex products or services. So a simplified explanation is critical. 
  • The selection of Narrator is critical in ensuring credibility and comprehension by your target audience. Pick carefully, request sample narration from at least 3 prospective narrators, and listen in on the recording session.
  • Look for “informative” animation that reinforces the story, not creative animation that distracts.
  • Support the animation by live footage and/or interviews of industry experts for added impact and credibility.
Video Storytelling | On Point Video Production
Video Narration in Sound Studio | On Point Video Production
Video Editing | On Point Video Production

Equipment that makes a difference

  • Explainer videos rely heavily on animation, so an editor/ animator and a powerful editing platform are essential.

Don't take our word for it

“These videos look great! A big hit! Thank you so much for the quick turnaround and all your hard work.”

Maria S – Director, Marketing and Communications – GS1 Canada

A sample of Explainer videos produced by On Point Video

Take your Explainer Video to the next level

Matt Kuhn | Business Videographer | On Point Video Productions