We all know that video is the number one preferred source of content for travellers as they select their next travel destination. But will just any video be able to satisfy the high expectation of these travellers? Or are there specific “ingredients” that will make your next travel and tourism […]
Read MoreTravel and Tourism Videos
The Importance of Camera Movement in Video Production
Whether it’s an industrial hi-tech video project, tourism or destination travel video production, or simply an explainer or a product video, camera motion adds a whole new “dimension” to the video story being told. You’ve heard the expression: “follow the action”. Camera movement, following the action, adds a sense of […]
Read MoreThe Power of Visual Storytelling in Tourism and Travel Marketing
It seems that everyone, from corporate marketers, to non-profit campaigners are talking about how important storytelling is nowadays. In the travel and tourism context, it’s not hard to imagine the positive impact of good storytelling. In fact, if there is an industry practically made for video marketing, it would be travel.
Read More